Design Leadership :: AI Enterprise Platform :: Entrepreneurship

Turingon.ai

  • Turingon.ai is an AI-driven company that aims to streamline the RFP process in the government sector. As a co-founder and Head of Design, I lead the multi-faceted needs for the creation of Proposal Pilot, the flagship enterprise product, along with establishing the brand and crafting marketing campaigns to scale the company.

  • Head of Design

    Scope of Work: Product Design, UX Research, Marketing Strategy, Campaign Creative, Branding, Sales

  • 2024- Present

Overview

Turingon’s mission is to simplify the complex world of government proposal writing. After witnessing firsthand the pain and time-consuming challenges that are involved in writing federal RFPs, my co-founders and I recognized an opportunity to build a solution to address a massive gap in the market — one that leveraged AI to save time, improve compliance, and revolutionize an antiquated industry - government contracting.

As Head of Design at Turingon, I led design as a core business function—solving critical growth, product, and positioning challenges through thoughtful design execution. My work spanned the entire customer journey, from awareness to adoption, with a focus on simplifying complexity, building trust, and driving measurable results.

This scope of work is under NDA

Platform Overview: Using AI to supercharge the RFP creation process

 
 

As Head of Design at Turingon, I was brought in to shape the brand, product, and growth strategy from the ground up. My focus was to drive clarity, trust, and traction in a high-stakes industry. From simplifying complex user workflows to creating a standout presence in a crowded market, every design decision was tied to a clear business goal: deliver value fast, build credibility, and convert interest into growth.

Key Functions and Highlights Include:

  • Product Design Leadership
    Owned the UX/UI of Proposal Pilot, Turingon’s flagship AI tool, simplifying a dense and antiquated proposal-writing process into an intuitive, scalable platform designed to meet the needs of modern and traditional users alike.

  • User-Centered Feature Development
    Conducted hands-on UX research, including recruiting and interviewing users, to understand deep-rooted pain points and team dynamics. Translated insights into features that solved real bottlenecks—resulting in strong buying intent and early customer conversions.

  • Full-Funnel Marketing & Brand Presence
    Led end-to-end design for lead generation and growth—including paid media, video production, marketing site, social content, and ads—building a consistent pipeline of qualified leads and helping establish Turingon as a trusted name in GovCon AI.

  • Cross-Functional Execution
    Worked closely with engineering, product, and executive leadership to align design efforts with product roadmaps, business goals, and technical realities—ensuring design was a strategic driver, not an afterthought.

  • Team Leadership & Design Operations
    Recruited and mentored a small design and content team, focused on strength-matching, coaching, and shared ownership. Established scalable design practices and systems to support fast iteration, maintain consistency, and evolve with the company.

 

Marketing creative samples from omnichannel LeadGen campaigns

 
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